Portoflio - Dzik mobile Portoflio - Dzik desktop

Modern wholesale platform, ready to scale.

A growing FMCG brand, Poland’s new bottle deposit return law to get to grips with, and a wholesale operation that had simply outgrown the tools running it – that’s how our work with WK DZIK began. In 11 months, we built a B2B platform on Magento 2 with an ultra-fast Hyvä front end, created a custom integrator with Comarch XL, and automated the things that used to eat up the team’s time – from order handling to bottle deposit reconciliation. Today, DZIK sells wholesale with no technological handbrakes, and it has room to keep growing in the future.

  • client
    WK DZIK
  • addres
    hurt.wkdzik.pl
  • project
    B2B platform
  • industry
    FMCG
  • technology
    Magento 2
11

months to golive

9

people in Satisfly team

2317

orders in 6 months

Client

DZIK is one of Poland’s most recognizable brands in the healthy food and active-lifestyle category. Its range includes drinks, protein bars, rice waffles, supplements and snacks – most of them sugar-free, lower in calories and fat, and with an extra dose of protein.

The brand grew out of the huge community built around the Polish fitness YouTube channel Warszawski Koks. Today, WK DZIK is a mature business selling its products both retail and wholesale. And it was the rapid growth of that B2B channel that left the brand needing a modern wholesale platform.

Project Goal

The tools DZIK had been working with could no longer keep up with the pace of its wholesale growth. The brand needed a dedicated B2B environment – one that would make bringing new trade customers on board faster and easier.

Our job was to build a high-performance e-Commerce platform on a modern stack (Magento 2 + Hyvä), design an intuitive buying journey for the wholesale customer, put together a dedicated sales rep panel, and ensure smooth, two-way data exchange with the Comarch XL ERP. The scope also covered a workable admin panel for the e-Commerce manager and custom reports to track sales performance.

Placeholder1 Dzik - mobile Placeholder1 Dzik - desktop

What we did

Features that matter:

Panel Klienta - centrum dowodzenia B2B
Customowy Panel Handlowca
Program lojalnościowy z giftami
Autorski integrator Comarch XL
Zautomatyzowany system kaucyjny
Elastyczne płatności B2B
Wygodne zarządzanie asortymentem
Niestandardowe raporty

Standard e-Commerce user accounts just aren’t enough for wholesale customers. They need “slightly” more than that – full control over their orders and their finances.

So on DZIK’s platform, we built an extensive Customer Panel, where trade customers can manage their purchasing entirely on their own. They keep track of order statuses as they change, monitor any outstanding balance, and create and save shopping lists that speed up their regular restocking.

As a result, DZIK’s wholesale customers become more self-sufficient. They have all their financial data at hand and can place orders faster, which means fewer queries to customer service and a noticeably lighter load on the support team. The Customer Panel – a B2B command center

DZIK’s reps work in a dedicated external sales system. What they needed was a safety net – a tool they could turn to if that system ever became temporarily unavailable.

So we heavily customized the Magento admin panel view so that, if it comes to it, the sales team can use it as a backup working tool. In it, they can look through their customers’ key data, analyse how they behave, and place demo orders on their behalf.

That gives DZIK the confidence that sales don’t hang on a single system. The reps have an alternative to hand at any moment, and they can carry on looking after customers regardless of what’s happening to their primary tool.

A custom-built sales rep panel

In wholesale, a well-chosen freebie can genuinely lift an order’s value. There’s one condition: the system has to keep up with what’s actually happening in the cart and on the order.

So we built DZIK a custom loyalty program module. In the cart, customers can pick free add-ons to go with their order, and the mechanism keeps updating as order statuses change. The whole thing is managed from the panel – the admin sets up and adjusts the gifts themselves, with no need to involve the tech department.

That puts a flexible sales tool in DZIK’s hands: one that gives trade customers a reason to build up a bigger cart, and that the team can adapt freely to whatever marketing campaign is running.

A loyalty program with gifts

Off-the-shelf plugins often can’t cope with complicated business logic and serious scale. So instead of leaning on someone else’s solution, we built our own integrator, connecting DZIK’s B2B platform with the ERP the brand runs on (Comarch XL).

It keeps data moving between the two systems in both directions and in real time – product data (stock levels, prices, descriptions) as well as sales data (orders, invoices). It all happens automatically and without errors, with nothing rekeyed by hand between the ERP and the e-Commerce platform – which takes a significant weight off the store administrators’ day-to-day work.

A solution built 100% in-house means no technological “glass ceilings” for DZIK. We’ll be able to develop the integrator flexibly, in exactly the direction the WK DZIK business goes – without the limits an off-the-shelf plugin hands you, and with full technological independence for the future.

A bespoke Comarch XL integrator

Poland’s deposit return scheme (DRS) came into force in 2025. Drinks producers have to add a deposit for returnable packaging – cans and bottles – on top of the product price, and account for it correctly. On a B2B platform, where drinks are ordered in bulk, handling those deposits by hand would quickly bring work to a standstill.

So we built for DZIK a fully automated deposit mechanism, wired straight into the cart. Using a defined set of rules, the system recognizes which products fall under the legislation and automatically adds the right deposit to the order, showing it to the customer in a way that’s easy to read.

That leaves the platform 100% compliant with the new regulations, and it means DZIK’s team doesn’t have to calculate and check deposits by hand every time an invoice goes out. The brand gets legal peace of mind, transparent costs for buyers (no hidden charges), and a great deal of time back on the admin and accounting side.

An automated bottle deposit return system

In wholesale, the payment method often decides whether a transaction happens at all. A business customer’s needs here are completely different from a retail customer’s.

So we gave DZIK’s wholesale customers a whole range of payment methods – trade credit (transfer payment deferred by 7, 14, 21 or 28 days), Google Pay/Apple Pay, BLIK, instant bank transfer, cash on delivery and standard bank transfer.

This means finalizing an order on the platform is convenient and aligns with how wholesale buying actually works.

Flexible B2B payments

DZIK has a broad product catalog, and it keeps growing. The bigger the catalog, the more day-to-day changes there are. Without an easy-to-use panel, every one of them would land on a developer’s desk.

So we made sure the admin panel on DZIK’s platform is genuinely comfortable to use. Adding products, configuring new ones, building bundles for sale – all of it can now be done quickly and without any fuss.

Which means DZIK’s team can develop the catalog on its own and at speed, without having to look over its shoulder at the tech department.

Easy catalog management

To grow B2B sales with your eyes open, you need hard data. And Magento’s standard reports don’t always show what a brand cares about.

So we put together custom reports for DZIK on the admin side, tailored to what the team actually wants to track. Sales growth and project progress are visible as they happen, with no need to pull figures together by hand from different places.

So DZIK’s team makes decisions based on real numbers rather than gut feeling.

Custom reports
Placeholder2 Dzik - mobile Placeholder2 Dzik - desktop

Tangible results

DZIK’s new B2B platform isn’t just a fresh front end. Underneath it sits a thorough rebuild of the wholesale sales process.

  • No more rekeying orders

    Stock levels, prices, and orders used to be watched in several places at once, and moved between them by hand. Today the custom integrator exchanges that data between the platform and Comarch XL automatically, so DZIK’s team has won back the hours it used to lose to copying data across and patching up errors.

  • Buyers who manage on their own

    DZIK’s trade customers now have their own command center – finances, order history, shopping lists and repeat orders in a single click. As a result, they order faster, call customer service less often, and the dedicated promotions and free add-ons push cart value up.

  • Free rein to grow

    An open source platform and a custom ERP integrator have freed DZIK from third-party vendors and the limits they impose, giving it complete freedom in how the platform develops. The brand can extend it with any feature or sales channel it wants, with no technological barriers in the way.

  • Deposits work on autopilot

    A bottle deposit now has to be charged and accounted for on every piece of returnable packaging, and at wholesale volumes that comes to dozens of line items on a single order. The platform recognizes the products covered by the scheme on its own and adds the deposit to the order automatically – with no manual recalculation at the invoicing stage, and in full compliance with the law.

  • Sales carry on regardless

    DZIK’s reps have a backup tool in the Magento panel, there for them if their main sales system becomes temporarily unavailable. So there’s no downtime – if it’s needed, a rep switches between the systems and carries on looking after customers.

  • A foundation that can carry the growth

    Pairing the Magento 2 engine with the lightweight Hyvä front end makes DZIK’s platform fast and efficient. That’s power in reserve – enough of it for the brand to widen its offer and win new business customers without building everything again from scratch

Testimonial Dzik

Working with Satisfly on our B2B wholesale platform, hurt.wkdzik.pl, was a genuinely positive experience. The team was professional and committed throughout, and they took the time to understand what our business really needed. Communication was smooth and efficient, they were open to our ideas, and they approached the project as a true partnership.

The result is a clear, easy-to-use platform that supports our wholesale sales. Our business partners can now place orders more easily and quickly find all the information and documents related to their orders. We also valued the Satisfly team’s advice and the way they tailored their solutions to the specifics of our business.

Thank you for a great collaboration – we wholeheartedly recommend Satisfly as a partner for building and growing e-Commerce platforms.

– Jakub Grzybowski, Trade Marketing Manager @ DZIK®

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