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The product page is one of the most important places in an online store. It is right there that the customer makes the decision: “I’m buying” or “I’m closing the tab.” Despite this, many e-Commerce businesses still treat this subpage carelessly, as just one of many, and don’t pay much attention to its UX (User […]

Abandoned carts are a common phenomenon in the e-Commerce world. According to data from the Baymard Institute, 70% of e-Commerce users abandon their purchases after adding an item to the cart. This means that 7 out of 10 people look at a product in your store, and want to buy it, but… they don’t. Why […]

Is sending an army of sales representatives on a tour across the country the best way to sell medical products? Of course not. We dare to say it is inefficient, unscalable, and, most of all, an expensive solution. So, how can we better sell such products? This is where your own medical supplies B2B platform […]

The Christmas season is a time of intense shopping and an enormous opportunity for online stores. It’s that moment of the year when the sales figures of many e-businesses (and not just them) break records. However, to achieve this, your Christmas sale in e-Commerce needs to be well-planned. How? You’ll read all about it in […]

If you already run an e-Commerce business, you know that it’s not as simple as it might seem. Many online stores struggle with low sales or lack of them. Why does this happen? Why isn’t your online store selling as much as you’d like? That’s what this article is about. The State of Polish E-Commerce […]

According to WHO (World Health Organization) data, 1.3 billion people live with disabilities. That’s 16% of the population. Unfortunately, many places in the digital space (including e-Commerce sites) are still not adapted to meet the needs of these individuals. The European Union has decided to change this by enacting the European Accessibility Act. What changes […]

The B2B market is undergoing a true transformation. The field that once relied on phones and meticulously crafted Excel spreadsheets is evolving. The pandemic, which began in 2020 and continues in some form to this day, has forced many businesses to make changes. Trading companies, as well as others, had to enter the realm of […]

Implementing B2B e-commerce can raise many uncertainties. It’s not surprising, as it’s a project that requires business owners to remodel their operations and enter an entirely new space. That’s why many B2B trading companies hesitate to start selling online; they don’t want to bite off more than they can chew. After all, their current business […]